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Chanel’s Hula Hoop Bag

October 23, 2012

Fashion is, if nothing else, always entertaining.  In case you missed it, this crazy creation pictured here is the newest bag from Chanel.  The aptly named “hula hoop bag” made its debut at Paris Fashion week for Chanel’s spring/summer 2013 collection.  Despite it’s iconic Chanel logo and white quilted fabric, it is in fact a bag fashioned between two hula hoops, measuring nearly three feet in diameter.

“It’s for the beach,” designer Karl Lagerfeld told the Daily Telegraph. “You need space for the beach towel. And then you can put it into the sand and hang things on it.” Why of course!  Fashion has always been there to push the envelope, but this bag seems wildly impractical to the point of couture. It is certainly fun to look at however! Sources speculate how much it will retail for.

“It’s not up to me to say it is chic,” said Lagerfeld after the show. “I thought it was but I cannot say it myself.”

What do you think fashionistas, is Chanel’s new hula hoop bag couture or just plain crazy?


Photo: Courtesy of Wenn

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